Communicating What You Do as a Coach

Posted byTijen GencoPosted inCoaching

Coaching is very experiential—you have to try it to see the profound value of it. So as coaches we can find it difficult to effectively communicate what coaching is and what it is that we offer to potential clients.

In today’s episode, we delve into how to communicate what you do as a coach. Tijen’s mentoring answer is “it depends” because skillful communication involves thinking about who your audience is.

Tijen discusses the need for an “elevator speech.” One that’s authentic and matches your energy.

We talk about the difference between a chemistry session and a discovery session, and whether or not to give potential clients a “taste” of coaching in a chemistry session.

Tijen explains the differences between coaching and therapy and coaching and consultancy.

We end the conversation by talking about how to market yourself as a coach, especially if you’re an introvert or if you’re very private.

Awakening to Finding the Diamonds Within: Genco Method Five Steps to Resilience – Coaching with Mastery and Elegance with Tijen Genco

In this episode of Coaching With Mastery & Elegance With Tijen Genco, we welcome special guest Cynthia Lait—ACC coach, organizational leader, and talented artist who leads us on a visual journey through Tijen’s Rising Through Resilience. Tijen’s beloved course isn’t about bouncing back from adversity; it is about meeting our edges and collaborating with the universe for growth and expansion. As Cynthia went through the course, she created beautiful illustrations to accompany her process of integration, increased resilience, and growth, which she shared with us. If you haven’t taken Tijen’s Rising Through Resilience, this episode is an artistic walk through the awakening journey on which Tijen leads her participants. The links mentioned in this episode are listed below: Genco Method: The Brand Called You Coaching with Mastery and Precision Group Mentor Sessions Destination Coaching with Tijen Genco Method Five Steps to Resilience
  1. Awakening to Finding the Diamonds Within: Genco Method Five Steps to Resilience
  2. Journeying Through Imposter Syndrome to Find The Authentic Self
  3. The Story of a Barefoot Coach: Tijen’s Journey Into Coaching With Precision and Mastery
  4. Genco Method Five Steps to Resilience
  5. Learning the Language of the Body, Mind, and Spirit as it Relates to Upcoming Genco Method Beyond the Mind Coach Trainings

Published by Tijen Genco

Tijen Genco is a certified Professional and Life Coach. Her client portfolio include C-Level senior executives, division heads, and chiefs of staff across wide variety of fortune 100 companies; country managers of non-profit organizations; entrepreneurs, lawyers, and seasoned coaches. Tijen holds Master of Science degree in Management with concentrations in Organizational Behavior and Coaching from the University of Texas at Dallas. She has obtained Master Black Belt in Lean/Six Sigma Productivity Improvement Methodology from Merck Sigma Center of Excellence. Tijen’s engagements as trusted advisor and management consultant have resulted in multi-million dollars in productivity benefits for fortune 100 companies. Tijen holds certification in various Yoga methodologies, Pilates and Meditation. As a wellness coach she has been instructing mind-body classes at prestigious clubs in the US since 2008. Tijen specializes in Executive Coaching, Organizational Development and Cultural Transformation along with Process Excellence. She provides individual as well as group/team coaching and workshops to corporate clients and private audiences worldwide. Tijen is passionate about social issues and participates in Social Responsibility efforts. She extends her specialty of cultural transformation and behavioral changes in the healthcare industry to non-profit organizations for enabling desired behaviors towards better health. In 2013, she served 3 months in India helping to improve the quality of Maternal Health services in the rural areas, coaching non-Government Organization resources. She has served at the board of International Coaching Federation (ICF), Philadelphia Chapter, as the VP of Education and Professional Development. Along the side of her coaching business, she is chairing the Global Executive Coaching Community of Practice of ICF, and instructing mind-body classes.

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